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Shopping on Instagram now available for Shopify stores

Shopify announced today it will start rolling out “Shopping on Instagram” to many more thousands of merchants before the 2017 holiday season. With this exciting feature, Instagram will join Shopify’s sales channels to help merchants grow their business on mobile, alongside Facebook, Messenger, Pinterest, Buzzfeed, Houzz, and more. 😱 This is game changer and is …

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Marketing’s Dynamic Duo: PWAs + Push Notifications

As the smartphone industry continues to churn out devices with better capabilities and powerful features, mobile traffic was always bound to exceed the traffic from desktops. And it should come as no surprise that the ecommerce industry is affected by these trends. Shopify’s own report from 2014 shows that they reached this point even earlier than Google officially announced this …

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