Consumer Decision-Making Process – How to Speed ​​Up the Sale

Have you noticed how the exposure of categories can vary on supermarket shelves? I’m not referring to the inclusion or exclusion of products, but to the way they are organized. In some cases categories are exposed by brand. In others, brands are mixed and organized by subcategory. Every purchase decision goes through stages. And each category of products should …

Continue reading

WhatsApp Business app has been launched and it’s great

WhatsApp has just launched a Business app for android with some great features. It was built with the small business owner in mind. With the app, businesses can interact with customers easily by using tools to automate, sort, and quickly respond to messages. Profile Now you merchants can create a business profile with helpful information …

Continue reading

Facebook Messenger Introduces Customer Chat Plugin

As businesses continue to use the Messenger Platform to build experiences that facilitate connection with customers, Facebook have been working hard to make it easier than ever to improve these interactions and ultimately drive results. Introducing the Customer Chat Plugin One of the most highly requested features is the ability to extend Messenger experiences onto …

Continue reading