AliExpress upgrade into a Progressive Web App

Although mobile commerce is growing three times faster than e-commerce, Aliexpress has always seen the mobile web as a platform to transition a non-app user to an app user. However, this strategy did not work very well and not everyone download their app. Getting the users to install and re-engaged with the native app was challenging and …

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PWA & m-commerce: The perfect crush

One of the topics that most drew attention at the Google I/O 2017 (and also Google I/O 2016) was Web Apps or Progressive Web Apps. Google is one of the biggest supporters of the technology (see video below) alongside Microsoft.

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The World’s First Shopify PWA

Today is a memorable day for our team. We are proud to announce that we have launched Litefy, the World’s First Shopify PWA plugin. Starting today, over 500k Shopify stores will be able to enable and customize their own PWA with few clicks in the best ecommerce platform.

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