AliExpress upgrade into a Progressive Web App

Although mobile commerce is growing three times faster than e-commerce, Aliexpress has always seen the mobile web as a platform to transition a non-app user to an app user. However, this strategy did not work very well and not everyone download their app. Getting the users to install and re-engaged with the native app was challenging and …

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Shopify Theme Performance Audit with Google Lighthouse

Is my Shopify Theme fast enough? Is eight seconds a good time to load my site on mobile? These are some of the frequently asked questions that go through our heads when we think about the perfomance of the Shopify themes. To help with these issues, we’ll teach you how to use a very powerful …

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PWA & m-commerce: The perfect crush

One of the topics that most drew attention at the Google I/O 2017 (and also Google I/O 2016) was Web Apps or Progressive Web Apps. Google is one of the biggest supporters of the technology (see video below) alongside Microsoft.

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