Top 5 Google Announcements that Matter for Merchants

Performance, performance and performance! If there is one word that can define the success (or failure) of a store is the load time. According to Google 53% of users will abandon a site if it takes longer than 3 seconds to load! And once loaded, users expect them to be fast—no janky scrolling or slow …

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The definitive guide to accept cryptocurrency in Shopify

A lot of questions popped in merchants mind when Coinbase Commerce announced the integration with Shopify. This is huge because now merchants will be able to sell goods with Ethereum (ETH) and Litecoin (LTC). I will try to respond the most common questions with this guide about setup, fees and share some ideas to marketing. I will …

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Marketing’s Dynamic Duo: PWAs + Push Notifications

As the smartphone industry continues to churn out devices with better capabilities and powerful features, mobile traffic was always bound to exceed the traffic from desktops. And it should come as no surprise that the ecommerce industry is affected by these trends. Shopify’s own report from 2014 shows that they reached this point even earlier than Google officially announced this …

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