Facebook Messenger Introduces Customer Chat Plugin

As businesses continue to use the Messenger Platform to build experiences that facilitate connection with customers, Facebook have been working hard to make it easier than ever to improve these interactions and ultimately drive results. Introducing the Customer Chat Plugin One of the most highly requested features is the ability to extend Messenger experiences onto …

Continue reading

Shopping on Instagram now available for Shopify stores

Shopify announced today it will start rolling out “Shopping on Instagram” to many more thousands of merchants before the 2017 holiday season. With this exciting feature, Instagram will join Shopify’s sales channels to help merchants grow their business on mobile, alongside Facebook, Messenger, Pinterest, Buzzfeed, Houzz, and more. 😱 This is game changer and is …

Continue reading

Marketing’s Dynamic Duo: PWAs + Push Notifications

As the smartphone industry continues to churn out devices with better capabilities and powerful features, mobile traffic was always bound to exceed the traffic from desktops. And it should come as no surprise that the ecommerce industry is affected by these trends. Shopify’s own report from 2014 shows that they reached this point even earlier than Google officially announced this …

Continue reading